About Data Ethica

Expert guidance rooted in certified experience

DataEthica was founded on a simple belief: that responsible data practices and sustainable business growth are not in conflict; they reinforce each other.

Background

25 years of data expertise, now applied to ethics

I founded DataEthica to support organisations navigating one of the most consequential transitions in business history: the rapid integration of AI and autonomous systems into everyday decision-making.

With over 25 years of hands on experience across digital marketing, GIS, customer data platforms, business intelligence, and data privacy, including roles as Data Protection Officer, I bring a rare combination of technical depth and strategic perspective to the ethics practice.

My conviction is straightforward: organisations that treat data ethics as a strategic discipline, not a compliance checkbox, build more durable businesses and earn more lasting trust.

Rémy Jugault

Founder & Data Ethics Consultant

EU Commission Independent Expert AI & data governance

ODI Certified Open Data Institute, London

Data Protection Officer Qualified DPO

25+ Years in Data Full data stack

25 years of experience with

Why DataEthica exists

Ethics beyond compliance

Most data ethics work stops at GDPR. We start there and go further. The goal is not to tick regulatory boxes: it is to help organisations build data and AI practices that are genuinely trustworthy, resilient, and aligned with the values they claim to hold.

That means working upstream: in product design, in procurement, in the questions asked before a model is built, not just after it ships. It means being honest about tradeoffs, naming the risks that others prefer to minimise, and helping organisations make better decisions with clearer information.

How we work